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Posted by Ann Fishman on Dec 24, 2012 in Baby Boomers, Generation 9/11, Generation X, Generation Y, Millennials, Silent Generation | 0 comments
Watch “A small demonstration” – a commercial from Microsoft Portugal for the new Windows 8 OS – on your desktop computer or portable device.
This commercial – springing from a simple stunt at a store in Lisbon – has it all: great branding, good visuals, fun copy, catchy music, and a clear message that Windows 8 is so easy to operate that even… well, you’ll see.
Targeted to all generations, the commercial clearly lets the viewer know: “Everyone is invited”