Millennials

Targeting “Millennials”? Go after the YUMs!

HSBC bank named them. Luxury brands like Burberry, Coach, and Michael Kors want them. And, most of us...

read more

Millennials

How do “Boomers” and “Gen Xers” define ‘old’?

Great article in the latest AARP magazine called “You’re old, I’m not.” An AARP survey of...

read more

Millennials

“Millennials” in Adulthood – Where are they for and against?

It’s important to know what Millennials are thinking. They are an enormous generation, and they will set...

read more

Millennials

Green “Millennials” see red when it comes to Chipotle’s guacamole!

Millennials, Gen Xers, and Baby Boomers are green generations. They care about all things environmental. After...

read more

Millennials

Do “Millennials” know they have tech-neck? And, do you have it?

Want an easy way to tell if you are using your smart phone and tablet a little too much? Just look at the necks of...

read more

Millennials

Are “Millennials” the key to saving retail???

Baby Boomers presumed they were the ones that retailers needed to pay attention to. Not so fast. It turns out...

read more

Millennials

For “Millennials”, is the never-ending unpaid internship the new normal?

Alex Williams in a recent New York Times article observed that Millennials feel trapped in a cycle of internships...

read more

Millennials

What If Batman and Superman Had Been “Millennials”?

I read two articles today on Millennials: Nightmare Scenarios: What If Batman and Superman Had Been...

read more

Millennials

What you should know about “Millennials” – and their financial impact!

Millennials – aka Gen Ys – are becoming the catalyst that drives America’s present and...

read more

Millennials

What you should know about “Millennials” in the workplace!

According to a recent study, Millennials – aka Gen Ys – have two distinct generational characteristics...

read more

Millennials

Understanding “Millennials” – How to keep them job-loyal!

Simply put, Millennials respond to jobs that make life better for other people. This generation is modern-day...

read more

Millennials

The two best ways to get to know “Millennials”!

Want to get inside the minds of Millennials quickly? Here are two good ways: 1. Watch 29-year-old actress Emily...

read more