Millennials

A generational marketing No-No: Politicizing the toys and activities of “Millennials”!

Posted by Ann on Dec 20, 2013

Mixing after-school activities, such as playing with dolls and earning merit badges, with a political hot potato...

Millennials

Does the hotel industry know who’s sleeping in their beds? It’s “Millennials”!

Posted by Ann on Dec 11, 2013

According to a new survey, Generation Y travelers, aka Millennials, are the hotel industry’s new darlings. A...

Millennials

“Millennials in the workforce” – Are they a dream come true or a nightmare for managers?

Posted by Ann Fishman on Nov 18, 2013

For the first time in American history, the workforce is made up of three to four distinct generations. And,...

Millennials

“Millennials”: America’s Cheapest Generation!

Posted by Ann Fishman on Nov 15, 2013

History likes repetition – and the Millennial Generation, ages 13 to 31, is the modern-day version of the...

Millennials

Remembering the “G.I. Generation”: When ordinary people did extraordinary things.

Posted by Ann Fishman on Nov 12, 2013

It’s a day of sales, a day off from work, a day with no mail being delivered. It’s Veteran’s...

Millennials

Why are “Millennials” in America so frustrated these days?

Posted by Ann Fishman on Nov 8, 2013

Read these 30 mind-blowing statistics about Americans under 30! And, their future doesn’t look much...

Millennials

How to Predict “Generational Trends”.

Posted by Ann Fishman on Oct 31, 2013

Research tells us people are shaped by what they’ve lived through, by the historical forces that occurred...

Millennials

Is Facebook hot? Is Twitter cool? And, what about Instagram? “Millennials” reveal all!

Posted by Ann Fishman on Oct 30, 2013

If you don’t know what your targeted market is really doing, you can’t engage them. Is Facebook hot? ...

Millennials

Tip #1 for Female “Millennials in the Workforce”: No cleavage, please!

Posted by Ann Fishman on Oct 27, 2013

I, for one, am tired of watching TV and movie actresses who portray working women, as well as real TV news...

Millennials

What do “Millennials” want most? You’ll be surprised!

Posted by Ann Fishman on Oct 18, 2013

What do Millennials want out of life? According to research commissioned by Capstrat, this generation ranks what...

Millennials

Note to Millennials: “Please don’t bring your parents to work with you.”

Posted by Ann Fishman on Oct 9, 2013

Parents of Millennials have earned the nickname “Helicopter Moms and Dads.” They hover. They’ll...

Millennials

“Training Millennials” – Off to a bad start with the first hello!

Posted by Ann Fishman on Oct 7, 2013

Casual Friday has evolved and not well. Now, when you speak to a Millennial customer representative or place an...